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Media That Matters Film Festival
by Williams Cole
June 2003
Film students aspiring to make cookie-cutter Hollywood dung take note: film, especially documentary, has tangible uses that can affect social change. Although mainstream media continues to disparage anti-establishment films regardless of their box office success--Dave Kehr in the New York Times recently stated that "One fears the sort of journalistically dubious, polemical documentary made popular by Nick Broomfield (Biggie and Tupac) and Michael Moore (Bowling for Columbine)"there exists one organization, MediaRights.org, working to forge a direct connection between social issue films and groups that can use them to organize, publicize, entertain and, god forbid, educate. The group even has its own film festivalthe aptly named Media That Matters Film Festival.
MediaRights.org (www.mediarights.org) uses documentaries and a variety of shorts to encourage action and dialogue on contemporary social issues, and to shed the silly notion that nonfiction films cant both entertain and inspire. The organization also has an exhaustive database of over 4,500 social-issue documentaries and 850,000 non-profits across the United States, and now is co-sponsoring its film festival with the Human Rights Watch International Film Festival.
Running true to its tagline, "Click. Stream. Action!" the Media That Matters Film Festival forgoes the typical festival lines, guest lists and legions of men with baseball hats and beards, so that it can be accessed from any computer with a decent pipe connection. Officially launching June 13th at www.MediaRights.org/festival, it will stream for a full year, and also will run on computer kiosks around the Walter Reade Theater during the first weekend of the Human Rights Watch International Film Festival.
This years lineup of award-winning documentaries, animation and fictional shorts has been culled from more than 200 submissions, and includes works by youth media producers (Global Action Projects illuminating Holla Back Dubai) and established documentarians such as Gabriel London (of Gabriel Films harrowing No Escape, Prison Rape). But Media That Matters also presents the opportunity to view an array of creative PSAs such as Wes Kims Vision Test, which explores bias through an ophthalmologists test, and Luv Me Latex, an animated account of how the HIV virus works. Other topics these shorts engage head-on include environmental malfeasance by corporations in the U.S. and South America, bullying in school, sexual abuse in living-assistance facilities and the empowering Guerilla News Network production, Copwatch, which follows activists legally observing police actions.
But more than just another hard-drive accessed collection, Media That Matters also provides links to take action in the form of petition signing, letters to Congress, donations and the opportunity to learn more through MediaRights.org's own extensive databases.
Of course, its still pretty inconvenient for most to watch any video off the Internet. But one hopes that in the face of increasingly concentrated distribution systems (Direct TV was just bought by Rupert Murdoch), and news and current affairs programming that has herded largely to the right in the face of jingoism and general debasement, that Media That Matters will offer a viable alternative model for information. That said, although MediaRights.org and the festival possesses an impressive array of sponsors and a killer concept, the only way it can truly effect social change is if people use the many resources theyre offering to effect some changes of their own.
Media That Matter Film Festival will begin streaming on June 13th 2003 at www.mediarights.org/Festival. The offline component can be viewed via computer installations at the Walter Reade Theater from June 13-15 and will then be broadcast on Free Speech TV and then begin a national travelling exhibition.
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Out now:

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Archives>>
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The Rail invites you to a reading with Jason
Flores-Williams and Brian Carreira, along with musical
guest Steve Strunsky of the Lonesome Prairie Dogs.
Thurs., Sept. 22, 8:30 p.m.
Vox Pop--Flatbush, Brooklyn
www.voxpop.net
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OFF THE RAIL FALL 2005 at the Central Branch of the Brooklyn Public Library - Grand Army Plaza
(718) 230-2100 in the 2nd Floor Auditorium
Tuesday, Sept. 13 from 7 till 9
John Ashbery
Leslie Scalapino
Tuesday, Oct. 18 from 7 till 9
Kenneth Bernard
Lynda Schor
Tuesday, Nov. 15 from 7 till 9
Diane Williams
Christine Schutt
Curated and hosted by the Rail's Fiction Editor Donald Breckenridge
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The Independent Press Association-NY recently honored The Brooklyn Rail with the following awards:
1st place: Best article about Immigrant Issues or Racial Justice--Gabriel Thompson, "One Immigrant's Journey" (September 2004).
1st place: Best article about the Arts*--Amy Zimmer, "The Brownsville Rec. Center" (April 04)
2nd place: Best article about the Arts--Brian Carreira, "Harlem Arts: A Faux Renaissance" (Dec 03/Jan 04).
2nd place: Best editorial or commentary--T. Hamm, "The Issue is Free Speech" (Dec 03/Jan 04).
3rd Place: Best Investigative News Story--Marjory Garrison, "Minimum Matter of Survival" (May 04)
Honorable mention: Best Investigative News Story--Williams Cole, "Housing vs. the RNC" (June 04).
Honorable mention: Best Original Feature--Yvette Walton, "My Life in the NYPD" (Dec 03/Jan 04).
Come to the Brooklyn Waterfront Festival.
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